The Product

OLAPLEX No.4P Blonde Enhancer Toning Shampoo is a highly concentrated purple shampoo that cleanses, tones, and repairs. The Sulfate-free formula creates a rich lather to neutralize brassiness and boost brightness after one use for all blonde, lightened, and grey hair while keeping the hair hydrated from roots to ends!

• Vegan and Cruelty-free 
• Gluten-free and Nut-free
• Paraben-free, Sulfate-free, Phthalate-free, Phosphate-free
• Free of DEA, Aldehydes and Formaldehydes 

Who is it for?

• Blonde, Lightened or Grey Hair 

What does it do?

• Tones and neutralizes brassiness
  
• Strengthens and repairs
• Hydrates 

How do you use it?

• Apply to wet hair, lather fully, and let process for 1-3 minutes
• For more intense toning, leave on up to 5 minutes 
• Rinse thoroughly
• Use 2-3 times per week or as often as needed to neutralize unwanted brassiness
  
• Follow with No.5 Bond Maintenance Conditioner or No.8 Intense Moisture Mask 

The Brand

OLAPLEX is one of the largest independent hair care brands in the world with over 100 worldwide patents. Through a grassroots approach, the brand quickly became a global sensation, paving the way for a completely new category of haircare called “bond-building". Their patented technology allowed professionals to reach new heights in colour & care - blondes were brighter, brunettes more radiant, and redheads more vibrant - while continuously changing what is possible for hair! 

OLAPLEX can be found in over 100 countries & growing, in professional salons, prestige retailers & e-commerce channels.

The Ingredient List

WATER (AQUA/EAU), SODIUM C14-16 OLEFIN SULFONATE, COCAMIDOPROPYL BETAINE, GLYCERIN, SODIUM COCOAMPHOACETATE, SODIUM CHLORIDE, ACRYLATES COPOLYMER, BETAINE, PHENOXYETHANOL, FRAGRANCE (PARFUM), POLYQUATERNIUM-7, BIS-AMINOPROPYL DIGLYCOL DIMALEATE, GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE, ETHYLHEXYLGLYCERIN, HEXYL CINNAMAL, LIMONENE, CITRIC ACID, SODIUM BENZOATE, ACID VIOLET 43 (CL 60730)